Case Studies

When Hillrom wanted to raise awareness of the RetinaVue 700 Imager, they turned to RAB2B to craft and execute a full-funnel, omnichannel campaign. Our approach generated awareness and demand among hospitals and clinics by highlighting the imager’s affordability and vision-saving technology.

Creo Ingredients needed a powerful asset to explain their innovative fermentation process to customers and combat misinformation still rampant in the CBD market. RAB2B delivered a powerful digital experience to help them stand out amongst their competition, educate their customers and elevate their brand.

To secure DFIN’s position as a financial software leader, its website needed to evolve. With a next-level site featuring personalization and an upgraded design, DFIN was able to increase performance and highlight what makes them unique: transparency and security.

In response to the pandemic, RAB2B worked with Wacom to pivot, converting an exclusive in-person experience to an inclusive expanded online audience. 

Communication solutions are integral to working across teams, but they’re ubiquitous. Motorola Solutions needed a strategic messaging framework to stand out and unify verticals, so RAB2B created distinct messaging and innovative assets to connect with their audiences.

Leveraging deep intelligence and insights, we partnered with HP Indigo to make an emotional ABM appeal to once-loyal customers of a key competitor and generated many millions in opportunity value.