
DIGITAL DESIGN & DEVELOPMENT | ZEBRA STARBUCKS coffee
USING STRATEGIC DIGITAL DESIGN TO SEAL THE DEAL
The Work - Digital Design & Web Development | RAB2B
Identifying a major opportunity, Zebra knew they had to do something different to win Starbucks' business. Through smart digital design and compelling storytelling, Zebra became Starbucks in-store tech partner, achieving 401% ROI and 17M in global opportunities.
Approach
Built interactive microsite with exact replica of a Starbucks store, highlighting key solutions to solve the most pressing challenges.
Demonstrated how Zebra solutions optimized operations and elevated CX by streamlining time management and fully integrating the supply chain.
Showcased breadth and depth of portfolio in front- and back-of-store operations.
Highlighted Zebra’s legacy of innovation, strategic advisory, global partnerships and on-going support.
Aligned with larger retail story to establish Zebra as a leader in the retail space.





Results
401%
ROI
$17M
in global opportunities
6000
printer incorporation opportunity in APAC region alone
